There's been a big hoo-ha in chocolate world recently because Cadbury's are launching a new chocolate bar aimed at the female demographic.
Chocolate is just one of those things that can't be totally aimed at just one gender. Yes, we know Yorkie's are aimed at the male population - but it's not only males who eat it (and Cadbury knows this too!).
I think this is a clever campaign. It intrigues the women, but also the men. When we are told not to do something, we usually do it. As soon as we say "don't look over there because....." we immediately turn around to have a good nosy at whatever induced the conversation. By repeatedly advertising a chocolate bar at women, it makes us want to eat it to see what all the fuss is about - regardless of our sex.
Apparently, it's aimed at women as it's resealable - so we can eat one piece and that save the rest for later. Who has that much self control with chocolate? Not me! Especially since Crispello (that's the name of this new chocolate bar) only has 3 chunks.
So, basically, I think by Cadbury's deliberately stating that this chocolate bar is aimed at women they are just bringing more advertising and media to the chocolate bar to help promote it. So, it's not really about what gender eats the chocolate bar: just that the chocolate bar gets attention, bought and eaten.
...and it seems that I have fallen for their ploy, by writing a blog post on this. Thereby drawing more attention to the Crispello. Also, I will most likely buy this; to see what all the fuss is about!
Friday, 5 October 2012
Wednesday, 3 October 2012
Listen.
Listen, and enjoy!
1. Gabrielle Aplin - Please Don't Say You Love Me.
I just discovered this song this morning and really like it. The lyrics are good and her voice is lovely and British.
link: http://www.youtube.com/watch?v=PxNYvk_0Onw
2. Nina Nesbitt - Boy
I really like the rhythmic style of this song. I think you will either love or hate this song, fortunately for me, I like it!
link: http://www.youtube.com/watch?v=N8bMODpjy1M
3. Naya Rivera - Mine
This song is off Glee, but it's not cheesy - it's soulful and beautiful. I love the original, but dare I say, I love this one more? (Sorry T Swizzle!)
link: http://www.youtube.com/watch?v=ESmo-nHhbcg
4. Sara Bareilles - Bright Lights and Cityscapes
You probably know by now that I love her voice, and her songs feature on these lists more times than any other artist. This song has a sad but haunting melody.
link: http://www.youtube.com/watch?v=AJycDeZqtdc
5. Taylor Swift - We Are Never Ever Getting Back Together.
This is so cheesy. The lyrics are pretty rubbish too. But, it's so catchy! I hear the chorus on the radio and it's stuck in my head for the rest of the day.
link: http://www.youtube.com/watch?v=gcMn_Eu-XTE
What do you think of all these tracks? Got a favourite?
1. Gabrielle Aplin - Please Don't Say You Love Me.
I just discovered this song this morning and really like it. The lyrics are good and her voice is lovely and British.
link: http://www.youtube.com/watch?v=PxNYvk_0Onw
2. Nina Nesbitt - Boy
I really like the rhythmic style of this song. I think you will either love or hate this song, fortunately for me, I like it!
link: http://www.youtube.com/watch?v=N8bMODpjy1M
3. Naya Rivera - Mine
This song is off Glee, but it's not cheesy - it's soulful and beautiful. I love the original, but dare I say, I love this one more? (Sorry T Swizzle!)
link: http://www.youtube.com/watch?v=ESmo-nHhbcg
4. Sara Bareilles - Bright Lights and Cityscapes
You probably know by now that I love her voice, and her songs feature on these lists more times than any other artist. This song has a sad but haunting melody.
link: http://www.youtube.com/watch?v=AJycDeZqtdc
5. Taylor Swift - We Are Never Ever Getting Back Together.
This is so cheesy. The lyrics are pretty rubbish too. But, it's so catchy! I hear the chorus on the radio and it's stuck in my head for the rest of the day.
link: http://www.youtube.com/watch?v=gcMn_Eu-XTE
What do you think of all these tracks? Got a favourite?
Saturday, 29 September 2012
Wantings # 1
My current wantings:
(1) - Petites Faux Fur Collar Coat from Miss Selfridge. £85.
I loved this coat as soon as I saw it. It even has a detachable fur trim incase you just want to wear it as a tweed jacket. It's fitted and lovely. I think it could be a good investment. It's brand-new stock, so I still have time to think about it before purchasing!
(2) - Embellished Pencil Skirt from Miss Selfridge. £65.
I had a field day in Miss Selfridge yesterday when I saw this beauty. Embellishments is a bang-on trend at the minute, and I love the amount of sequins covering this gorgeous skirt. My only concern is that it might look a bit gothic on me? Especially since I have long dark brown hair? What do you think? I don't know whether I'd prefer to spend my money on something glittery-great-gatsby style instead!
(3) Nude Envelope Clutch Bag from Dorothy Perkins. £20 (but on a special offer of £18 at the moment).
I love this luxurious bag that is glam enough for a night out but also looks so simple and stylish. It even comes with a chain incase you want to wear it across body. Really I think it's a winner. However, will that lovely shiny surface come into a clash with my car keys and end up looking second-hand on it's first outing? Maybe.
(4) Benefit Full-Finish Lipstick in Flirt Alert. £14.
I got this bargain off eBay for only £6 (plus £1.50 P&P) instead of the RRP of £14. Apparently it's the official colour this season for Forever Crazy! Woop. Just waiting for this bad-boy to arrive! I've never been so excited to win an auction bid on eBay!
(5) Old Street Wall Clock from Next. £45.
This clock is beautiful. It has a 1920's style feel to it, but in a modern and intriguing way. I really want this for my kitchen, especially since I can't read 24hr clocks or clocks with no numbers very well! What would you say: too pricey or an investment?
(1) - Petites Faux Fur Collar Coat from Miss Selfridge. £85.
I loved this coat as soon as I saw it. It even has a detachable fur trim incase you just want to wear it as a tweed jacket. It's fitted and lovely. I think it could be a good investment. It's brand-new stock, so I still have time to think about it before purchasing!
(2) - Embellished Pencil Skirt from Miss Selfridge. £65.
I had a field day in Miss Selfridge yesterday when I saw this beauty. Embellishments is a bang-on trend at the minute, and I love the amount of sequins covering this gorgeous skirt. My only concern is that it might look a bit gothic on me? Especially since I have long dark brown hair? What do you think? I don't know whether I'd prefer to spend my money on something glittery-great-gatsby style instead!
(3) Nude Envelope Clutch Bag from Dorothy Perkins. £20 (but on a special offer of £18 at the moment).
I love this luxurious bag that is glam enough for a night out but also looks so simple and stylish. It even comes with a chain incase you want to wear it across body. Really I think it's a winner. However, will that lovely shiny surface come into a clash with my car keys and end up looking second-hand on it's first outing? Maybe.
(4) Benefit Full-Finish Lipstick in Flirt Alert. £14.
I got this bargain off eBay for only £6 (plus £1.50 P&P) instead of the RRP of £14. Apparently it's the official colour this season for Forever Crazy! Woop. Just waiting for this bad-boy to arrive! I've never been so excited to win an auction bid on eBay!
(5) Old Street Wall Clock from Next. £45.
This clock is beautiful. It has a 1920's style feel to it, but in a modern and intriguing way. I really want this for my kitchen, especially since I can't read 24hr clocks or clocks with no numbers very well! What would you say: too pricey or an investment?
Saturday, 22 September 2012
My style idol.
I know Kate Middleton (Princess Kate) has been getting a lot of press recently (and not for something she would actually like to be known for). As a massive Kate fan, I want to rave about her a bit. I love her fashion sense. I want to wear everything she wears. When I got engaged last year, my amazing friend photoshopped mine and the (then) fiancé's head onto an image of Will and Kate. I even went as far as to get the husband and I to dress up as the royal couple for a birthday bash last year. See figure 1.
Figure 1.
And, I got married in the same year as her. No biggy....
So, anyways, I love Kate Middleton. And I would love to own these dressses:
Figure 1.
And, I got married in the same year as her. No biggy....
So, anyways, I love Kate Middleton. And I would love to own these dressses:
Okay, I could just keep posting pictures of her amazing outfits, but if you love Kate's wardrobe as much as I do, then click here to see InStyle's collection of Kate's 100 Most Memorable Outfits.
Friday, 21 September 2012
Standing ovation.
John Lewis adverts are always great. Remember this one last year I shared with you at Christmas?
Well, here is the newest ad from John Lewis and I love it!
Well, here is the newest ad from John Lewis and I love it!
I think it's just so elegant and I love the modern/old cross over. It also shows that relationships are the same throughout the decades.
What do you think of the advert?
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